Studio BE Pilates
Redesigning a Pilates company website tailored to older clientele.
The new site provides a clean UX experience to make scheduling classes and learning more about the studio seamless.
Individual freelance (2 months)
Studio BE Pilates' site hadn't had a design or development update since early 2012. With several years of site analytics data, we were able to pinpoint the biggest visitor pain points, such as navigation flow and page load times. The new site also had to expand for an increasing range of services for the studio, and serves as the primary marketing funnel for the studio. The new site brings a modern refresh to the Studio BE brand, while offering content-focused visuals and navigation options.